Another day, another event on this gloomy weather in Chicago. I feel incredibly grateful for all the amazing people I have encountered with in this fashion + PR industry.
I want to thank the CEO and Founder of Vital Proteins Kurt Seidensticker, & Fallon Ryan who not only am I proud of her for putting together a fabulous PR event last night. I admire and love her oh so much. But for putting all the pieces together for this event behind-the-scenes. I aspire to be like her in this industry. She is such a humble soul and is extremely good at what she does. That’s a fact!
Yesterday was more than just attending an event, it was about creating brand awareness on the new Vital Proteins Collagen drinks and a high fashion show by yours truly BY:FASHIONAHOLIC served luxurious looks. Chicago welcomed also these amazing gals Olivia Culpo, Shea Marie, and Morgan Stewart. (fangirling to the extreme)
During the night, guests enjoyed Vital Proteins Collagen Water Launch Party at Millennium Park to discover and sip on the new Vital Proteins Collagen Water drinks. As well as a night full of high fashion as well but enjoyed light bites, and yummy macaroons. Interactive with a precious flower wall by Anastasia Lupu, founder of Fille Fleur Fée.
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As I was getting more educated and learning more about collagen. If you’re unfamiliar with collagen. It does wonders for your skin, hair, and body. Which is why I’m so invested it in. It’s about the experience and the people behind a brand to make a vision come to life. It’s the first time Chicago has seen a unique experience like this. Again, I want to congratulate Vital Proteins for having me and their launch on their new drinks.
Love Always,
Yessi Bause
